Programs | Tourism Works

Jumpstarting Program Icon: A lightbulb with a checkmark, symbolizing turning tourism ideas into action.

Create a roadmap that activates your tourism concept.

Itinerary Building Program Icon: Two location pins, linked by a dotted line to symbolize a visitor itinerary.

Turn your destination’s sites and stories into engaging, visitor-ready itineraries.

Tourism Incubator Program Icon: Three tourism practitioners linked with a lightbulb, sharing ideas and learning together.

Grow your tourism organization or bring a new idea to life with this in-depth coaching program.

Business Planning Program Icon: A small business building next to a checkmark, symbolizing a well-planned small business.

Build a tailored tourism business plan to guide your organization's success.

Experience Design Program Icon: Visitor linked to various icons that represent elements of a well-curated tourism experience.

Shape & optimize every step of the visitor journey to create loyal ambassadors

OUR PROGRAMS

We’ve simplified tourism development & management into bite-sized, practical steps -making it easy to

find the right support no matter where you are on your tourism journey.

Our suite of proven programs are designed to be accessible, actionable, and tailored to your unique needs. Organized into five key action categories - W.O.R.K.S. - Each program offers targeted tools, strategies, and steps to help destinations, sites, and businesses harness tourism for positive economic, social, and environmental impact.

ayfinder

Map the steps to your unique tourism future

Tourism Assessment Program Icon: A checklist & mountainous landscape in the background.

A thorough evaluation and summation of the key factors influencing tourism in your destination to uncover gaps, strengths, opportunities, and areas for growth.

Tourism Asset Inventory Program Icon: A map with three location pins, symbolizing mapped tourism assets in a destination.

Identify and inventory your region’s unique tourism assets to see the full picture, uncovering strengths, spotting gaps, and supporting smarter tourism development.

Tourism Strategy & Action Plan Program Icon: Two people, hand-in-hand, moving up stairs to reach a goal.

A concise, action-driven strategy for tourism organizations, offering clear, step-by-step guidance to activate tourism and recreation in your area.

Tourism Planning Program Icon: Three destination stakeholders at a table, having a collaborative conversation about planning.

A detailed planning effort used to engage stakeholders from across a destination to coalesce around a shared vision and set of goals for tourism in the region.

rganizer

Build tourism experiences that truly resonate

esearcher

Understand your audience, trends, & competitors

Market Mentality Program Icon: Head with a gear, underscored by a rising arrow, symbolizing travel trends & decision-making.

Decode market dynamics and capitalize on emerging opportunities.

Resource Hub Program Icon: An arrow pointing three resource icons (video, document, picture) into one place, a computer.

Centralized tourism information and knowledge for your partners and ambassadors.

Reaching Niche Travelers Program Icon: A person and a suitcase, symbolizing a traveler, within a microscope.

Define your tourism identity, profile your audiences, and craft clear, targeted strategies to reach the right visitors.

ickstarter

Spark innovative ideas to shape a tourism future

Regenerative Tourism Program Icon: Two hands holding a plant sprouting three new leaves.

Design regenerative visitor experiences & tourism projects that actively support local restoration, recovery and community goals.

Visitor Donation Program Icon: Two hands holding a donation box, with a heart on the box.

Create clear, trustworthy ways for visitors to donate to local conservation & community projects - turning meaningful travel into lasting impact.

Sustainability Innovation Icon: A lightbulb encircled by three continuous, connected arrows, symbolizing sustainable ideas.

Make strides to enhance tourism sustainability - efficiently and cost effectively.

toryteller

Share your story with authenticity & connect with visitors

Hellos & Highlights Program Icon: A film director clapper board with a hand waving hello.

Capture & showcase your destination’s authentic stories through video & photography.

Fam Tours Program Icon: A destination guide with a flag, guiding a small familiarization tour group.

Plan & deliver compelling familiarization tours for media, travel partners, or local leaders.

Storytelling Program Icon: Person holding arms in welcoming position, dialogue bubble to show active hosting & storytelling.

Engage visitors with the art of storytelling & guest management

Tourism Ambassador Program Icon: Three destination stakeholders hand-in-hand, wearing sashes and holding a flag.

Train your community members, partners, and tourism actors to be story-driven ambassadors for your destination.

FLEXSupport

The Extra Sets of Hands you Need to Succeed!
FLEXSupport provides you with flexible staffing and skilled professionals who can jump in, fill gaps, and help you achieve your tourism goals, based on your needs, timeline and budget.

Learn more about FLEXSupport here!