ITINERARY BUILDING
Link Visitor Experiences that Drive Visitation & Impact
You and your neighbors are the experts on your destination - why not craft itineraries that share your knowledge! This program helps you design itineraries that connect your sites, stories, and businesses into meaningful, easily understandable visitor journeys. These itineraries not only make trip planning easier for visitors to make a decision - they actively shape how your destination is perceived, experienced, and remembered. The process also builds stronger connections between tourism partners in your destination and encourages cross-promotion.
Map the Moments. Link the Sites. Guide the Journey.
What You'll Get
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5 visitor-ready itineraries delivered in PDF and editable formats
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Workshops to identify assets and build itineraries
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Our team verify content, research, and fill gaps
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5 short-form travel stories for blogs and social media
The Result
A collection of visitor-ready itinerary and short-form story content that showcase what’s unique about your destination, strengthens your brand, boosts visitation, and enhances local collaboration.
How It Works:
Talk to one of our team members to define your goals, timeline, and target audiences. Then, choose a track that fits your needs. You’ll get tools, templates, and coaching to turn your ideas into polished, visitor-ready itineraries.
Here’s what’s included:
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Workshop (virtual or in-person) to inventory your assets, define thematic storylines and draft itineraries
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Instructional templates & worksheets to help you and your partners along the way
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Community engagement resources
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Our team work with you to refine and fill gaps
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Final itineraries in digital printable format along with story content for blog/social
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Insights on channels for itinerary distribution
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Optional extra to upload to travel itinerary apps
Community Cohort Track
Bring together local stakeholders in-person to collaboratively map assets & build itineraries through a guided workshop and follow up support. Ideal to strengthen collaboration, while creating itineraries.
Price
$3,950 per package of 5 itineraries & short form
story content (excluding travel costs).
One-on-One Track
Work directly with our team to design itineraries through an online workshop and follow up support - ideal for small teams, individual sites, businesses or destinations.
Price
$2,860 per package of 5 itineraries
& short form story content.
By investing in this program a portion of the fee also supports BRPA activities
Why It Matters
This program does more than connect stops on a map. It builds strategy, strengthens identity, and supports your local economy by: